“Fashions fade, Style is eternal”

Today’s post has been kindly drafted for us in the offices of De Tullio & Partners, Intellectual Property Attorneys, Bari, Italy.

Managing partner and friend to the Helpdesk Mr Elio De Tullio, together with his associate, Mr Giacomo Bucciarelli, have put down in writing what they have experienced to be the main problems faced by SMEs in the fashion industry, along with their top tips on how to adequately protect and enforce their rights in China.Credit: Henry Jose, click for profile

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ICT IPR Podcast with our expert Reinout Van Malenstein

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RvMIt’s the end of week 2 of our Industry Spotlight Month. We wrapped things up this week with an interview with our expert; Mr Reinout Van Malenstein discussing the core issues and considerations for companies in the ICT industry interested in entering China’s rapidly expanding technology marketplace.

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No Squatting: Online IPR Protection in China

shutterstock_167099189China possesses a population of over 1.3 billion people;[1] of these, there were 632 million internet users in China by the end of 2014 – this is approximately half the population of China and three times the number of internet users in South-East Asia.[2]

The share of internet users in China now equals 46.03% according to the state-administered China Internet Network Information Center (CNNIC). [3] Trends also suggest that internet use in China is set to experience further growth in coming years.

E-commerce is well developed in China today, and is predicted to account for around 10% of total retail purchases by the end of 2015, in contrast with 6 to 8% in Europe.[4] Furthermore, a study undertaken by KPMG predicts that as wealth, internet penetration, brand awareness and loyalty spread, online retail in China is also set to expand.[5]

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