ICT IPR Podcast with our expert Reinout Van Malenstein

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RvMIt’s the end of week 2 of our Industry Spotlight Month. We wrapped things up this week with an interview with our expert; Mr Reinout Van Malenstein discussing the core issues and considerations for companies in the ICT industry interested in entering China’s rapidly expanding technology marketplace.

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Industry Spotlight: IPR in the ICT Industry

shutterstock_182269964China’s IPR (intellectual property rights) protection system is expanding and improving, but it remains separate and distinct from the European system. Accordingly, to be successful in China your business must take preventative measures to protect your intellectual property rights; one must obtain valid IPR rights in China as a minimum first step. In other words, the protection of IPR rights should be a key part of your business strategy, whether entering or expanding operations in China.

While some IPR issues are common to all types of European companies doing business in China, others are specific to the ICT industry. The China IPR SME Helpdesk outlines appropriate patent and trade secret strategies, the type of patents particularly relevant to ICT companies and suitable IPR enforcement measures. Enforcement of IPR is discussed through a case study of an IT company that has taken enforcement actions in China.

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Patents in Thailand – revisited

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thailandThe South-East Asia IPR SME Helpdesk considers patents in Thailand, and the key issues European companies should be aware of when conducting business in the region.

Thailand has become an important contributor to the world trade-production network over the last two decades, and is now considered a key supplier of intermediate and finished goods to the global market. This is not least the case in the electronics and automotive industries, which have seen robust growth driven not only by outside demand, but from within Thailand too. Based on current trends, these industries are likely to become the principle growth drivers in Thailand.

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Exclusive tips from our IP Expert: top five problems for EU SMEs in China

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RvMReinout van Malenstein is our China IPR Business Advisor, based at the European Chamber in Beijing. He speaks English, Chinese, Dutch and German. Reinout has been living and practicing IP law in China for several years, prior to which he worked for a ‘Magic Circle’ law firm in the Netherlands. Reinout speaks to EU SMEs about their IPR concerns on a daily basis.

We asked Reinout: what are the top five problems EU SMEs experience in China?

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