In Vino Veritas: Terroir IPR Part 2: Regulatory bodies and collective action against counterfeiting

wine label-04In our previous article we discussed wine’s history as a product heavily reliant on geography, soil quality, and climate, or terroir for its unique characteristics, the resultant importance of regional classifications, and the legal protection available for producers based in distinctive wine regions. In this article we’ll be looking at how certain regulatory bodies and wine associations can, and in some cases already do, help producers to protect the reputations of their brands. Finally we’ll look at how the wine industry can come together to tackle the counterfeiting industry which continues to damage the sales and reputation of this much loved beverage.

As always, if you have any questions, get in touch with our experts here.

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In Vino Veritas: Terroir IPR: Geographical Indications and IP Protection for your Appellation of Origin

wine label-04Wine has been classified by region for almost the entirety of its long and varied history, the Ancient Greeks stamped amphorae with the seal of the region they came from, and references to wine, identified by region are found throughout the Bible and other religious texts. Whilst this tradition of geographical identification continued throughout Antiquity and the Middle Ages, it was only in 1716, with the introduction of the Chianti region in Italy, protected by edict of the then Grand Duke of Tuscany.

In today’s article we’ll explore the concept of GI protection and some of  the schemes available for European wine producers for the protection of their products. Tomorrow, we’ll look a bit further into how wine regulatory bodies such as The Institut national de l’origine et de la qualité (INAO) actively work with producers and distributors to counter infringers in China.

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