Registering New Top Level Domain Names in China

shutterstock_167099189E-commerce is rapidly growing in China with Chinese consumers already making up for almost half of global online retail sales. This development offers lots of lucrative business opportunities for European SMEs. When entering Chinese market, a Chinese top level domain name often helps to attract customers. In today’s blog post we therefore focus again on top level domain names’ registration in China. 

Internet usage is booming in China. With more than 701 million ‘netizens’ (as of December  2016), China connects more people to the Internet than any other country. In fact, every fourth person on the Internet is from China. Facilitated by the increasing availability of broadband technology and the growing trend towards online shopping and purchasing, the Internet is an attractive business and marketing platform for many European SMEs. The China Internet Network Information Center (CNNIC) has also now removed barriers to overseas companies and individuals to register domain names in China, and it is recommended that European SMEs take advantage of this if they are planning on entering the Chinese market or are already in China.

New and Less Restricted Domain Name Requirements

From May 2012, .cn and .中国 domain name registrations became available again for private individual registrations (both Chinese and overseas). The process takes a few weeks and currently costs €50-€100.

The following steps are required:

  • Translate your domain names into Chinese and find an accredited registrar using either of these sources (domain name registration must be completed through an accredited registrar).

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No Squatting: Online IPR Protection in China

shutterstock_167099189China possesses a population of over 1.3 billion people;[1] of these, there were 632 million internet users in China by the end of 2014 – this is approximately half the population of China and three times the number of internet users in South-East Asia.[2]

The share of internet users in China now equals 46.03% according to the state-administered China Internet Network Information Center (CNNIC). [3] Trends also suggest that internet use in China is set to experience further growth in coming years.

E-commerce is well developed in China today, and is predicted to account for around 10% of total retail purchases by the end of 2015, in contrast with 6 to 8% in Europe.[4] Furthermore, a study undertaken by KPMG predicts that as wealth, internet penetration, brand awareness and loyalty spread, online retail in China is also set to expand.[5]

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Indonesia: registration for .id domain names NOW Open!

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The latest on Indonesian Internet domain names courtesy of our expert Mariana Maia of Thomsen Trampedach!

On Monday 20th January the operator of the Indonesian top-level domain .ID, Perkumpulan Pengelola Nama Domain Internet Indonesia (PANDI), opened registration for second-level domains under the .id domain (such as asean.id).  Second-level domain names are seen as more attractive because they are shorter and easier to type (compared to asean.co.id, for instance), thus brands operating in Indonesia will be keen to register for increased visibility and protection of their biz online.

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