With a number of years of operating the China IPR SME Helpdesk under our belt, we’ve seen many changes to the types of enquiries we receive, as sectoral trends shift and businesses adjust to a changing IPR environment.
However, certain enquiry and case profiles persist – it seems that many businesses still hold the view that they face lower risks in China, and accordingly pay less attention to IP, only to realise their shortfalls too little, too late.
Here we look at some common misconceptions from those that think the risks are negligible….
Continue reading “We don’t need an IPR strategy for China….” »